By now we’ve all heard about it. It’s a magic word for all hairdressers: keratin. This magical protein makes your hair manageable again thanks to its natural restorative properties. If you apply this treatment correctly, you’re guaranteed to leave with shiny, soft hair. What I personally see as a major plus is that the effect lasts a long time. In other words, when I get a keratin treatment, I don’t have to take my flat iron out of the cupboard for a long time. This is only better for the quality of my hair. Are you also considering using keratin, or would you like to know more about this type of protein? Then we recommend reading on. Who knows, this might be just the final push you need to let keratin into your hair ;)
What exactly is keratin?
We hear everywhere that keratin is the treatment of the moment. Apparently, like many other products, the trend was adopted from the US about five years ago. What exactly is keratin? Keratin is a protein naturally found in the body. Because it is a substance naturally found in the body, you can use it on every hair type. And it’s 100% safe! Keratin is the main building block of your hair. It is found in your hair, skin, and nails, among other things. The substance provides strength and flexibility. Natural keratin can be soft (hair) or hard (animal hooves). Did you know that our hair is made up of 90% keratin?
What exactly does keratin do?
Frequent use of a blow dryer, flat iron, and other heat tools reduces the amount of keratin in our hair. Treatments such as bleaching, straightening, perming, and dyeing also have a negative effect on the amount of keratin in our hair. A keratin treatment replenishes the keratin in your locks. It repairs damage caused by external factors. So it’s no wonder keratin products are so wanted! Their properties are amazing.
Which hair types?
Keratin is suitable for every hair type. It is a natural substance found in the body, not a chemical, so it doesn’t cause damage. Some of your friends may say that their hair had a strange texture after a treatment. You may not get the desired results if you use too much or too little keratin. The protein in your hair is then out of balance. That’s why we recommend going to a professional hairdresser if you want to be sure of a great result.
Misconceptions about keratin
Straight hair: The biggest misconception is that people think they’ll have straight hair immediately after a keratin treatment. Don’t forget: keratin repairs and nourishes your hair! It is not a straightener that makes your hair straight. So some people do get straight hair after a keratin treatment, while others don’t. Keratin does nothing more than repair damaged hair. After a successful treatment, your hair is easier to style.
Do it yourself: Of course, you can buy a keratin kit and try it at home! Experience shows that you get better results when the treatment is applied professionally. If you’re unsure, you can always contact a professional for advice, so you can get the results you want!
When to use keratin:
- frizzy and unruly hair
- dry hair
- coarse hair
- damaged hair (from sun, sea, chlorinated water, and heat tools)
- dyed, permed, or straightened hair
Long-lasting results?
The results of a keratin treatment can last up to three months. You’ve had the treatment and are happy with the results. Now the question is: how do you keep those results for as long as possible? Here are some tips to get the most out of your treatment!
- don’t wash your hair immediately after the treatment (wait at least three days)
- use the right hair care
- preferably wear your hair loose (no hair ties)
- blow-dry your hair for the first few days after the treatment
- make sure the protein in your hair stays balanced
Should you get the treatment or not?
It’s up to you whether or not to get the treatment. Before making your choice, be sure to do the following:
- ask which brands your hairdresser uses and search Google to find out whether they’re good
- decide what you want to achieve with the keratin treatment (straight hair, nourishment, repair)
- ask friends who have already had the treatment about their experiences
I hope reading this blog has motivated you to get this treatment too! If you have any questions about keratin, you can email them to shade@johnbeerens.com. For those of you who have already made up your minds, enjoy the results ;-).
