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Alter Ego Shampoo
Alter Ego Conditioner
Alter Ego Stylego
Alter Ego Color Care
Alter Ego Silver
Alter Ego Silk Oil
Alter Ego Hasty Too
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Alter Ego Passion Color Mask 250ml
Starting at
Starting at 28,80 24,95
Alter Ego Silk Oil Shampoo
16,45
300 ml
Alter Ego Silver Maintain Conditioner
26,65
300 ml
Alter Ego Silk Oil Blend Oil 50ml
30,25 16,15
Alter Ego Hasty Too Classic Pomade 50ml
18,35
Alter Ego Curego Hydraday Conditioner 200ml
21,40 20,05
Alter Ego Hasty Too Smoothing Balm 100ml
27,25
Alter Ego Color Care Shampoo
19,84
300 ml
Alter Ego Hasty Too Raw Clay 50ml
20,50
Alter Ego Color Care Conditioner
21,40
200 ml
Alter Ego Silk Oil Conditioning Cream
16,45
300 ml
Alter Ego Silver Maintain Shampoo
21,25
300 ml
Alter Ego Stylego Crunchy Bounce Mousse 250ml
26,60
Alter Ego Curego Hydraday Shampoo 300 ml
21,25
300 ml
Alter Ego Stylego HI-T Security Spray 300ml
24,15
Alter Ego Stylego Curls Amplifier Definition Cream 150ml
30,45

Alter Ego Hair Care

Alter Ego, an innovative brand from Italy, has been offering professional hair care solutions that combine nature and science for over thirty years. The brand is known for its versatile product lines, specially developed to provide optimal hair care both in salons and at home. Alter Ego is a pioneer in the field of sustainable, high-quality products that are free of sulfates, parabens, and artificial colors. Their packaging is made from recycled PET material, and the formulas contain biodegradable ingredients, making them a perfect fit for eco-conscious hair care routines.

About Alter Ego

Alter Ego was born out of a passion for hair care and a desire for innovation. The brand combines scientific research with high-quality ingredients to create effective products. Its extensive product line includes shampoos, conditioners, styling products, and color treatments, all of which are formulated with the specific needs of different hair types in mind. Alter Ego takes pride in its commitment to eco-friendly practices and strives to make a positive impact on the world.

Best-Selling Alter Ego Products

 Ego Silver Maintain Shampoo
This shampoo is specially formulated for blonde and gray hair and helps neutralize unwanted yellow tones, helping to maintain a fresh and vibrant color.

Alter Ego Hydrate Whipped Cream Conditioning Mousse
A light mousse that moisturizes and nourishes the hair while adding volume and a silky-smooth finish.

Alter Ego Color Care Shampoo
This shampoo provides optimal care for colored hair, helps the color last longer, and adds shine and vibrancy.

Sustainability and Quality

Alter Ego is committed to sustainable beauty solutions. Their participation in the AGF88 “Water Save Campaign” reflects their commitment to minimizing water consumption and protecting the environment. Alter Ego describes its philosophy as “Beauty and Kindness” and focuses on eco-friendly formulas without compromising on quality.

Discover Alter Ego's powerful hair care products at JohnBeerens.com and give your hair the care it deserves.