O'Right

O'Right

O'Right uit Taiwan maakt vegan haarverzorging voor wie bewust kiest: plantaardige ingrediënten en aandacht voor klimaat en verpakking, van shampoo tot hoofdhuidverzorging.

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O’Right

O'Right is a hair care line that not only focuses on natural products, but also seeks to combine traditional Taiwanese rituals with eco-friendly lifestyles. In 2002, O’Right entered the salon industry in response to the growing demand from consumers and hairstylists for a truly natural hair care line they could feel good about and use safely every day. The brand is inspired by nature and its customers’ green lifestyles. In this way, O'Right aims to emphasize human health and a love of nature. The green hair care brand focuses on three simple commitments: high-quality products that are healthy for people and the planet.

O’right is 100% eco-friendly and natural. In addition, its products are vegan, gluten-free, and not tested on animals. The company’s focus on natural ingredients means its products contain no sulfates, parabens, or other harmful substances, and its hair products are considered sustainable and responsible.

O’Right products

 

  • O’Right Bamboo: hair and scalp care with bamboo extract, which has moisturizing properties to help maintain moisture balance
  • O’Right Camellia: hair care enriched with white tea rose Camellia extract for scalp problems, oily hair, and psoriasis
  • O’Right Dandelion: hair care for sensitive scalps and children that gently cleanses the hair without irritating the eyes or skin
  • O’Right Goji Berry: hair care for fine, lifeless hair
  • O’Right Golden Rose: hair care with unique botanical color protection for colored hair
  • O’Right Green Tea: hair care for normal hair without specific hair concerns
  • O’Right Purple Rose: hair care with essential oils that restore damaged and colored hair
  • O’Right Recoffee: hair care with recycled coffee grounds for voluminous hair
  • O’Right Rose Hip: hair care with various nutrient-rich oils to deeply hydrate hair
  • O’Right Tea Tree: hair care made with pure Australian tea tree oil
  • O’Right Kids: hair care specially formulated for children

 

O’Right and a better environment

O’right believes that everyone can contribute to a greener world. Every small step contributes to greater environmental change. That is why they are guided by this belief, with the aim of making the environment even healthier. Since early 2002, O’right has believed that healthier products for society, people, and the environment lead to a more sustainable future. Its logo features a green O, representing the Earth they want to make greener. In more than 30 countries around the world, they continue to challenge themselves to take “green” to a whole new level and make every aspect of their products and supply chain green. From green manufacturing and high-quality ingredients in all products to biodegradable and “regrowable” packaging, as well as a responsible business lifestyle and social responsibility, these practices create a brand with a true passion for nature and its products. O’Right stands for the right things they want to achieve.  

O’Right sustainable packaging

With the goal of making its products better and greener, O’right developed packaging that would be as environmentally balanced as possible. Research showed that 90% of all plastic waste worldwide is used only once and ends up as waste in the environment. According to United Nations estimates, if this continues, by 2050 there will be as much plastic floating in the ocean as animal life. O’right wants to reverse this trend by using compostable packaging wherever possible. This led O’right to develop the following packaging concepts:

Tree-in-a-Bottle: This packaging is made entirely from PLA, which is naturally derived from plant waste. It can be composted sustainably, and under optimal conditions the bottle will compost within a year. Seeds are released during this process, from which an acacia tree can grow. This packaging is used for Green Tea, Golden Rose, and Goji Berry Shampoo 250ml.

Floralbox: Many products are still packaged in boxes. To make this more sustainable, O’right makes all its paper packaging from FSC-certified paper, meaning the wood is sourced more sustainably. The boxes contain handmade pieces of seed paper from which a plant can grow. Simply place the box in the soil. The packaging itself also contains no harmful substances, and the printing uses soy ink.

Bamboo: Bamboo is considered one of the most sustainable types of wood. A bamboo forest absorbs more CO2 and produces 35% more oxygen than a regular forest. Bamboo also grows very quickly, sometimes more than 80 centimeters per day, which means it can be harvested responsibly and quickly. Bamboo is used for the bottle caps and showcases the beautiful, strong grain of the bamboo through traditional craftsmanship.

Recoffee: O’right uses recycled coffee ground oil in its products, which is especially suitable for hair care. Fibers are left over from the recycled coffee, and O’right uses these to make a plastic bottle (PLA) entirely from organic material.

Buy O'Right online

Would you also like to care for your hair and let it enjoy these wonderful products without harming the environment? Quickly order one of the O'right hair products from JohnBeerens.com and discover what these products can do for your hair! If you still have questions about the products or would like to know which one best suits your hair type, you can always contact one of our beauty specialists by email at: beautycare@johnbeerens.com or by phone at: +31 (0)13 530 20 10. They will be happy to help!