Sweet Professional The First Shampoo 500ml

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Description

The First Shampoo by Sweet Professional is a revolutionary straightening system in the form of a shampoo, specially developed to temporarily straighten hair safely, effectively, and gently. This innovative formula contains a unique combination of organic acids, such as hyaluronic acid, glycolic acid, lactic acid, salicylic acid, and alpha-lipoic acid. These acids bind to the natural proteins in the hair and create chemical bonds that, when combined with heat, temporarily restructure the hair fiber. This leaves the hair straight, smooth, and frizz-free, without causing damage.

The active ingredients come from the world of dermocosmetics and have been specially adapted to deeply condition, strengthen, and add shine to the hair. The formula is completely free of harmful chemicals, releases no fumes or odors, does not change hair color, and is safe to use on all hair types.

Directions

  • Using The First is quick and easy. After washing with a clarifying shampoo, towel-dry the hair, then apply The First Shampoo evenly throughout.
  • The product only needs to be left on for ten minutes. Then rinse the hair lightly (not completely), blow-dry it fully, and carefully straighten it with a flat iron at approximately 230 °C to activate the active ingredients.
  • Thanks to this quick and safe application, the treatment is ideal for both salons and professional use at home.

Results

After treatment with The First Shampoo, the hair looks visibly smoother, straighter, and shinier, with results lasting up to twelve weeks. Frizz is significantly reduced, the hair feels silky soft, and it has a healthy, full appearance thanks to the formula’s Botox effect. Depending on the hair type, natural curls can be defined or gently relaxed without the hair losing its natural movement. The treatment strengthens the hair structure, provides a long-lasting blow-dry boost, and delivers unparalleled texture and shine.

Furthermore, The First is compatible with all other chemical treatments and leaves hair color completely intact. It is a safe, organic solution for anyone looking for professionally smooth, healthy hair without compromising on product quality or safety.

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Key features
  • Thermisch straightening systeem in shampooformaat unieker en milder dan traditionele keratinebehandelingen.
  • Bevat organische zuren, o.a. hyaluronzuur, glycolzuur, melkzuur en salicylzuur voor verzorging én werking.
  • Slechts 10 minuten inwerktijd, snelle toepassing met professioneel resultaat.
  • Geen dampen of geuren, veilig in gebruik, ook in salons zonder afzuiging.
  • Vrij van schadelijke chemicaliën, organische en veilige formule.
  • Tot 12 weken steil en pluisvrij haar, langdurige blow-dry boost.
  • Verandert de haarkleur niet, veilig voor gekleurd of chemisch behandeld haar.
  • Compatibel met alle andere chemische behandelingen, flexibel inzetbaar in salons.
  • Botox-effect en ongekende glans, voller, gezonder ogend haar.
  • Geschikt voor alle haartypes van stijl tot krullend haar.
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Specifications
Brand Sweet Professional
Contents 500ml
Hair Type All hair types
SKU PA00341/3
Barcode 7898584622403
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Independent reviews of
Ingredients

Water, Sodium Laureth Sulfate, Glycolic Acid, Lactic
Acid, Cocamidopropyl Betaine, Parfum, Salicylic Acid,
Hyaluronic Acid, Thioctic Acid.

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