Why does your hair color fade?

You’ve probably already discovered that there’s nothing permanent about permanent hair color. The beautiful new hair color you had after dyeing it starts to look dull in a relatively short time. It can even fade and look unattractive quite quickly. But why does hair color fade so fast?

Five causes of fading hair color

• The sun. Most of us love sitting in the sunshine whenever we get the chance. Hair gets lighter when exposed to sunlight. This is true for almost everything that contains pigments. Just think of tattoos, for example. Tattoo color also fades when exposed to too much sunlight. The same goes for your hair color. The sun lightens the hair, especially on top and in the outer layers. Color often fades faster for people with fine, porous hair. The sun’s rays can penetrate the hair more easily.
• The wrong shampoo. Thinking of washing your hair with supermarket shampoo? Don’t! These shampoos are often not as gentle on your hair as higher-quality shampoos. You do pay a little more, but you get something in return. After all, we want to go through life with beautiful hair color and healthy hair, right? It’s best to avoid shampoos with harsh cleansers such as SLS and SLES. Not sure which shampoo to choose for your colored hair? We’ve listed our five favorite shampoos for colored hair (based on customer reviews and best buys) for you:

SachaJuan Colour Protect Shampoo. First of all, this shampoo smells so good that you’ll want to wash your hair almost every day. Of course, we don’t do that, because it’s very harmful to hair color and can cause it to fade. This color-protecting shampoo is made with Ocean Technology to prevent color from fading. Read more about Ocean Technology here. This technology combines different types of algae that give hair a real boost in elasticity, shine and, of course, color retention. Preventing color from fading is mainly thanks to the micro-emulsion technology used in this shampoo. Want to protect your hair with Ocean Technology too? Check out the complete line from Swedish brand SachaJuan.

Waterclouds Color Shampoo. Waterclouds’ color-protecting shampoo is fantastic too. I’m a huge fan of Waterclouds. The scent, texture and performance are perfect. This shampoo gently cleanses the hair, helping to keep your hair color from looking dull. It also contains sea minerals that help preserve shine. Last but not least, this shampoo also contains a UV filter that protects the hair! It’s ideal for the lucky ones among us who are going to soak up some sunshine! Traveling and don’t want to bring larger bottles? Don’t worry, this Color line also has a travel set! Buy your travel set here. 

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Olaplex No.4 Bond Maintenance Shampoo. When it comes to a top hair treatment, most women think of Olaplex No.3. It’s also a fantastic treatment for colored hair that completely repairs damaged hair. Many people don’t know that Olaplex also makes a shampoo. The formula in this shampoo is enriched with patented OLAPLEX Bond Builiding Chemistry that repairs, improves and hydrates the hair. This concept has been scientifically tested for effectiveness. It consists of a simple three-step system that contains a patented active ingredient. This ingredient seeks out broken bonds in the hair at a molecular level, caused by thermal, chemical and mechanical damage! Want to try Olaplex? You can order it from us and have it at home as soon as tomorrow.

BioSilk Color Therapy Shampoo. This classic among our color-protecting shampoos is made with rooibos, bamboo extracts and silk protein! Each of these ingredients protects colored hair and gently cleanses it. Many of our customers swear by this shampoo and say their hair color lasts much longer thanks to BioSilk Color Therapy Shampoo. Would you like to keep this color-protecting shampoo in your bathroom cabinet too? Order BioSilk Color Therapy and say goodbye to dull hair color.

Kevin Murphy Angel Wash Shampoo. Kevin Murphy is stocked by many hairdressers. There’s a good reason hairdressers choose the wonderful products from Kevin Murphy. This shampoo contains grapefruit, green tea, lavender, vitamin C and sunflower. Antioxidants protect the hair and prevent hair color from fading. By the way, have you seen the lovely sets from Kevin Murphy? The perfect gift to put in a shoe or under the Christmas tree ;-). Check out the complete line from Kevin Murphy.

• Chlorinated water. Chlorine’s disinfecting effect has the same impact on your hair color. Red tones in particular disappear in no time. If your hair is dyed blonde, it can even develop a green tint. This is every woman with colored hair’s worst nightmare!
• Washing your hair. If you wash your hair too often, the color is also likely to fade quickly. Shampoos contain minerals that can affect hair color. This applies to permanent hair color too. Try to wash your hair no more than three times a week. Is your hair greasy and in need of a refresh? Use a dry shampoo. Dry shampoo makes your hair look fresh and lively again. Our favorite dry shampoo is Waterclouds Dry Clean Hairspray Dry Shampoo. Our customers also consider it one of the best dry shampoos we carry. Order your dry shampoo here. 
• Professional hair dye. Stop using cheap box dyes that lose their results in no time. Get professional advice from a hairdresser or someone who really knows their stuff! That way, you can be sure you’re choosing quality. After all, your hairstyle matters!

Tips to protect your hair color

As beautiful as your hair may look after you’ve dyed it, coloring isn’t good for your hair. The more often you dye it, the more damaged it becomes. Hair dye can damage the hair’s outer layer. There are a few things you can do to keep your hair looking healthy. Here are some tips to help you get the most out of your new look!

• Wash your hair less often.
• Don’t shower in water that’s too hot.
• Use a conditioner for colored hair, such as Waterclouds Color Conditioner. This conditioner stimulates keratin fibers, helping your hair color stay beautiful for longer!
• Be careful when using heat tools. Always use heat-protective hair products. Too much heat can also cause color to fade.
• Rinse your hair after every swim.
• Use a hair mask at least once a week. Our beauties love the hair mask from SachaJuan.
• Skip anti-dandruff shampoo! Its pH level strips color pigments from the hair, leaving it dull. 

With these tips and the right hair products, your new hair color is guaranteed to last longer! Do you have colored hair and want to try the hair mask from SachaJuan? Leave a comment below telling us how you keep your hair color for as long as possible. We’ll choose a winner on November 28. The winner will be notified by email. Good luck!